HeadOffice and deCheckers distinguish fact from fiction

November 20, 2023
Share via:
Was that Facebook post fake news or not? And is that a real image on Instagram or a DALL-E creation? The internet is full of (mis)information. deCheckers’ goal is to help discern fact from fiction. And we helped them with a robust influencer campaign (that’s the truth, really!).

Website

deCheckers is a Flemish platform that compiles all the questions about the accuracy of particular news reports or images in one place. Professional fact checkers do their work and all fact checks are collected at www.decheckers.be 

Play Video

Rolling out the influencer campaign

deCheckers asked us to help roll out an influencer campaign on TikTok to boost their launch in Flanders. We enthusiastically took on the job, sending influencers a fun challenge. Was their statement true or not? They had to figure it out and then share their findings on TikTok. What is also a must-have on this social media platform? Strong formats and an eye-catching launch video.  

Heading to more news

Vlerick counts on the expertise of HeadOffice for their social media.
October 19, 2023
We’re joining forces with Vlerick to meet their social media goals
From now on, Vlerick Business School can count on our expertise for the social media content of their Master Business Administration (MBA) programmes. We’re excited to get behind the school desks again! … Read more
June 8, 2023
HeadOffice brings A.S.Adventure’s extraordinary services into extraordinary focus
Belgian outdoor and lifestyle retailer A.S.Adventure has launched a shoe repair service for hiking shoes. This is unique in Belgium. Now, you don’t have to toss out your hiking shoes because of a loose lace loop or a scuffed sole. Instead, you can have them maintained AND repaired by experts. Such an extraordinary service requires extraordinary communication. Therefore, HeadOffice created a TV spot that portrays the shoe workshop in a unique way…. Read more
10 BOCAs for HeadOffice
November 16, 2023
HeadOffice on center stage BOCAs: 10 awards including the Grand Prix
It certainly was very exciting! With no less than 8 nominations, we were most likely to take home multiple awards. We redeemed all our nominations, and as cherry on the cake we received 2 extra awards: the Press Award and the Grand Prix…. Read more
©2024 HeadOffice. All rights reserved.